{"product_id":"cross-selling-and-upselling","title":"Cross-selling and Upselling","description":"\u003cp\u003e\u003cspan\u003eCross-selling and upselling are common techniques aimed at increasing profits. Whenever you interact with a customer, you can upsell by offering them an upgrade, or cross-sell by suggesting they buy a few more items. But you need to use these techniques appropriately, otherwise the customer might find them off-putting.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIt’s important to always offer the customer your best support so they can find success with their products or services. You can use different types of cross-selling and upselling methods depending on the situation. This course will show you how to make the most of cross-selling and upselling.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBy the end of this course, you’ll be able to:\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e• Differentiate between cross-selling and upselling\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Explain the result of focusing on customer success rather than sales\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Select the most appropriate cross-selling and\/or upselling methods based on the situation\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhy take this course?\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eCross-selling and upselling can increase customer satisfaction. This course is for anyone in customer support or customer success whose role requires cross-selling or upselling. You’ll learn the difference between cross-selling and upselling, and why you need to focus on customer success over sales. And you’ll also find out the most appropriate methods for cross-selling and upselling.\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":46697748988140,"sku":null,"price":7500.0,"currency_code":"NGN","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0774\/5611\/3900\/files\/cross-sellingandup-selling.png?v=1753720051","url":"https:\/\/www.stratfordacademy.online\/products\/cross-selling-and-upselling","provider":"Stratford Academy","version":"1.0","type":"link"}